Resource Highlight: MCAA’s Listening to Our Customers

February 24, 2023

A successful mechanical contracting company constantly seeks ways to enhance its business operations by encouraging honest feedback from customers. MCAA’s Listening to Our Customers explores customer types and offers tips and suggested questions to get customers talking. It’s just one of MCAA’s educational resources that are free to MCAA members as a benefit of membership.

The bulletin covers how to approach customers, tools for marketability and suggested questions to get customers talking for each of the following customer types:

  • Service
  • Design-Build
  • Industrial
  • Bid/Plan & Spec

For a full list of available Management Methods Bulletins, visit the Management Methods Bulletins page.

Have Questions or Need Personal Assistance?

Contact MCAA’s Frank Wall.

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