Webinar: Losing Smarter: The Secret to Winning More Mechanical Services Revenue and 40% Faster Growth

September 27, 2024

The MSCA Annual Education Conference may be over, but MSCA education continues with our three-part webinar series, presented by MSCA’s esteemed level 1 sponsors. Each 30-minute webinar focuses on the latest technological innovations and forward-thinking strategies shaping the future of the mechanical services industry. In an ever-evolving landscape, staying ahead of the curve is essential to driving growth, improving efficiency, and overcoming industry-wide challenges. 

This is a great opportunity to bring some of the conference into your office! Each session will provide thought-provoking insights and practical takeaways you can bring to your business. Gain a competitive edge and position yourself at the forefront of the industry’s technological revolution.


Losing Smarter: The Secret to Winning More Mechanical Services Revenue and 40% Faster Growth

Are you ready to win bigger by actually losing more often? In this data-driven webinar, ServiceTrade’s VP of Marketing, Shawn Mims, shows you why losing clients and deals might be the smartest move your business can make. Learn to overcome loss aversion and harness the power of data to prioritize the right clients, raise prices, and build more sales pipeline—so you can win more than ever before. You will learn: 

  • How to use data to prioritize high-value clients and opportunities while shedding the ones that cause chaos. 
  • Proven strategies for building more pipeline, raising prices, and creating a sustainable competitive advantage. 
  • Why losing more clients and deals can actually help you grow faster and improve profitability. 

This webinar is perfect for mechanical contractors ready to scale their businesses by making data-driven decisions that lead to bigger wins! 

Presented by ServiceTrade

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