Create a Vision of Greatness at MSCA18 – with a side of corned beef!

July 18, 2018

Have you ever eaten a corned beef sandwich from Zingerman’s Restaurant in Ann Arbor, MI? If not, you have missed out on one of life’s greatest experiences. But there is a lot more than just bread and meat behind that sandwich.

Zingerman’s founder, Paul Saginaw believes that he has been successful in spite of the fact that he has limited natural talent and abilities because he has always thought that the only real limits are those of vision. At the October MSCA18 Education Conference in Huntington Beach, CA, Paul will share his inspirational and “visioning” approach to business that has lead to Zingerman’s success.

Zingerman’s started in 1982 as 1300 square feet of combined restaurant and specialty food retail space, run by Paul, his co-founder and two employees. The Zingerman’s Community of Businesses now has 22 partners, employs over 750 people and generates over $65 million in annual sales from ten separate businesses. Inc. Magazine called Zingerman’s “the coolest small company in America.” During his conference presentation, Paul will explain why Great Service, Open Book Management, and Visioning have created a culture of engagement and appreciation from the front line to the organization’s governing body with behind-the-scenes “secrets” that are invaluable in building a special, sustainable business of any kind. Whether you’re running a law office, a library, a restaurant, a record label, a software firm, or a mechanical service company, Zingerman’s approach is sure to help your business thrive.

The MSCA18 Education Conference will be held October 21 – 24, 2018 at the Hyatt Regency Huntington Beach Resort and Spa, Huntington Beach, CA.

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