2022 MSCA Sales Basecamp

Hilton Baltimore BWI Airport
1739 W Nursery Road, Linthicum Heights, Maryland
Register Brochure


March 28, 2022 - March 29, 2022


$1,400 member / $3,000 non-member

Sponsored by

Sales Basecamp Overview

Sales Basecamp is where it begins for entry-level service sales personnel. In this competitive and uncertain business landscape, the rules of sales and customer engagement have changed. This two-day program will prepare this recent hire with relevant skills for time management and confidently selling HVACR services. Closing the deal is demystified with this course.

Sales Basecamp Topics Include:

  • Building trust with potential customers and dimensions for building relationships
  • Successfully maneuvering through the prospecting process and accurately profiling customers
  • Avoiding traps in proposal development, and effectively linking features with needs

Recommended pre-requisites to attend this course: Completion of MSCA’s HVAC 101 online course and completion of your company’s onboarding activities so that you have an understanding of your company’s value proposition and core competencies.

HVACR 101 online course 

Please note: The Sales Leadership Symposium does not have to be completed in order for sales personnel to attend this course. Sales Basecamp is open to all member companies, and is an optional training.

Suggested Attendees:

Entry-level service sales staff

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