Re-Energize your Sales Force: Selling Skills Training Program

This intensive three-day program focuses on fine-tuning the consultative selling skills of sales personnel involved with selling service contracts. This program has been updated for 2010 with a focus on helping participants differentiate their companies by becoming the industry expert in areas such as energy efficiency, payback analysis, LEED certification and legislative issues. The value of energy service sales and how this can lead to additional sales opportunities will be addressed as well as further differentiating your company through programs such as MSCA STAR and GreenSTAR. The program will focus on the unique concerns and challenges faced by mechanical service contractors in the competitive market of selling service contracts. In addition to defining the role of today’s salesperson, the program includes discussions on prospecting, the impact of communication, using features and benefits to help make a sale, handling buying objections, and win-win negotiations.