MSCA Selling Skills Training Program

This intensive three-day program focuses on fine-tuning the consultative selling skills of sales personnel involved with selling service contracts. The program addresses the unique concerns and challenges faced by mechanical service contractors in the competitive market of selling service contracts. In addition to defining the role of today’s salesperson, the program includes discussions on prospecting, the impact of communication, using features and benefits to help make a sale, handling buying objections, and win-win negotiations.